PUMA Franchise Cost, Profit, How to Apply, Requirement, Investment, Review | SkillsAndTech

Are you looking for a multinational casual footwear, apparel, and accessories franchise? Today, we are bringing in the fastest-growing and renowned franchise for you. Ya, you read it right – we will be covering an in-depth article on – How to Start a Puma Franchise in India?

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In this article, we’ll dive deep into the PUMA business with capital requirements, fee, profit, and step-by-step guidelines to get this franchise – and answer some common questions about the chain.

PUMA Franchise Wiki

Founded in 1948 in Herzogenaurach, Germany by Rudolf Dassler, Puma is one of the third largest sportswear manufacturers in the world. The chain has been popularly known for offering a range of casual footwear, apparel products for men and women.

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Having its strong worldwide distribution network, 1000+ exclusive showrooms, and more than 10,000+ multi-brand outlets across global and domestic market has enabled the chain to become one of the highly recommended and No.1 sportswear brand in India(PUMA entered into the Indian Market in 2006).

The chain has been continuously improving the quality of distribution that has allowed them to expand its presence in leading sports performance and sport style accounts across the world. PUMA has also strengthen the relationships with their retailers by being a flexible and service-oriented business partner.

PUMA Franchise Benefits

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Well, there could be several reasons to own a PUMA Outlet in your city. But Why choose only PUMA? When we have other options such as Red Tape, Bata, Relaxo, and other chains. Let’s check out- Some of its promising features to own it.

1. Established Brand:
   • There could be several emerging footwear or apparel brands, but PUMA is one such brand that doesn’t need any introduction to anyone. That’s their brand image and value. After becoming a franchise owner of a PUMA outlet, one may leverage PUMA’s pre-established brand image.
2. Targeted Customer:
   • PUMA does know – Who are their primary or targeted customers? It allows the chain to market and advertises products to its main customers, ultimately making it a profitable franchise opportunity for interested candidates.
3. Premium products and brand in each category:
   • The franchise offers a range of premium footwear & apparel products, without compromising on its quality standards. It helped the chain to become of the PIONEER brand in the industry.
4. Loyal Customer Base:
   • A Good brand with a more than millions of customer base is just an amazing thing for any franchise or business, and PUMA is NO EXCEPTION to that. PUMA garners a huge fan following across the globe and some of their products goes out of stock within no time.
5. Profitable opportunity with moderate investment:
   • To become a PUMA outlet holder, one may need to have an initial investment of over Rs. 50 lacs to Rs. 1Cr for an floor area of over 1000 sq. ft.
6. Immense demand and limited opportunity:
   • India has a lot of demand for fashion and apparel franchises, but a limited number of opportunities require you to make quick decisions with a long-term perspective.
7. Rapid digitalization:
   • PUMA has been continuously and extensively working on the multiple online channels to market and sell their products. Recently, they have launched first-ever PUMA Shopping app in India and other countries as well.

PUMA Franchise Financial Assistance

The franchisor may offer financing programs to its franchisees. The options and terms could be affected by several factors, including the creditworthiness of the franchisee, accounting rules, and availability of funds.

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PUMA Franchise Cost/ Investment / Price

The franchise fee or Total Initial setup cost for PUMA will depend on proposed geographical locations. Nonetheless, To start a PUMA franchised outlet, one would at least require an initial investment of Rs. 50 lacs – Rs. 1 Cr lacs and a dedicated floor area of over 1000 square feet to set up a brick-and-mortar retail space.

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FYI, the above mentioned initial investment for PUMA business does cover the expenses or fee such as Franchise Fee, Marketing Fee, Equipment, and other necessary fee.

Cost Break-up for PUMA outlet

Type of Fees	Cost and Its description
Floor area	Min. 1000 sq. ft
Est. cost to setup outlet	Rs. 10 lacs – Rs. 20 lacs
Initial Inventory	Rs. 15lacs – Rs. 20 lacs
Additional Funds	Rs. 10 lacs
Agreement Period	5 Yrs
Profit Margin	20-30% on each sale
Net Worth	Rs. 2 Cr
Available Liquidity	Rs. 1 Cr
Total Initial Investment	Rs. 50 lacs – Rs. 1 Cr

PUMA Franchise Requirements

Documents required to own a PUMA Franchise

• Personal Documents – Aadhar and Pan Card
• Passport Size photographs
• Outlet rental agreement- if rented
• Bank Passbook
• PD cheques – If necessary
• GST License, ITR doc, and other necessary stuff

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PUMA Franchise Space Required

• Floor area: Min. 1000 sq. ft

PUMA Franchise Profit

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Franchise revenue depends on a wide range of factors, as does profit. How much money you can make from any franchise depends on a number of specific factors such as franchise location, labor costs, commercial lease rates and a number of other factors.

How to Apply For PUMA Franchise 

To get the franchise first you have to fill the form. Then the company officials will contact you for further details. After that you you can open this franchise.

Apply Here

PUMA Franchise Contact details

Website

https://in.puma.com/in/en

PUMA Franchise FAQ

Is it profitable or not?

Ans: It is fast moving products, so there is fewer margins but your sale is too high. So, obviously you can make more profit from this business.

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Is a Franchise?

Yes, a franchise.

What is The Difference Between Franchisor vs. Franchisee

Click Here to know about it.

What Is The Difference Between Franchise Vs. Sole Proprietorship

Click Here to know about it.

Conclusion

Started in 1948 by Rudolf Dassler, PUMA is one of India’s No.1 sportswear brands and leading player in footwear and apparel segment. It has penetrated in Indian market in 2006 and within a few years of their launch, they had acquired a significant market share in this industry. Currently, It boasts more than 350 franchise partners on-board -Pan India.

However, multichannel growth, experienced founder, affordable pricing & premium niche, and rapid digitalization aids an extra advantage for the PUMA outlet owner.

With an Initial investment of Rs. 50 lacs – Rs. 1 Cr, PUMA chain may offers an outstanding profit margin to its stake holders and one may anticipate a gross profit margin of 20-30% on each sale.

The Bottom line – In case you are interested in the footwear and apparel industry and want to take advantage of the opportunity, then PUMA Partners programs is for you. With its immense legacy, expertise, and robust supply chain, one may experience a stable and steady growth for their entrepreneurial journey.

So, what are you waiting for? Go and start your entrepreneurial journey with PUMA!!

Good Luck!! Happy Franchising!!

Disclaimer: The information given in this article like investment may vary from place to place, so we are not sure about the investment part and other parts also.

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