India is one of the world leaders not in the consumption of tea but also in export and production. India accounts for 31% of global tea production and is only ranked second behind China. It is estimated that Indians consume around 1 billion kgs of tea every year and tea consumption only accounts for around 40% of the total beverage sales in the country. Indians are always fascinated with a hot cup of tea, as it is believed to trigger some cooling sensation in your bodies.
If you are interested in opening a Chai Point franchise in your place, then please continue reading the article until the end. We’ll be giving you all the details you need to set up your own Chai Point Franchise right from its benefits, requirements, and the USP of Chai Point, etc.
Chai Point Franchise Wiki
Mr Amuleek Singh Bijral, an MBA graduate from Harvard University, launched Chai Point in 2010 in Bangalore. Since 2010, the brand has grown leaps and bounds. Now Chai Point is present in more than 100 locations across eight different cities across the country. Apart from Chai outlets, Chai Point also introduced “Chai on Call” to deliver refreshing, hot tea to your doorsteps. Hot tea is delivered in high-quality flasks that can retain heat for up to 45 to 60 minutes.
Headquartered in Bengaluru, Chai Point employs more than 1200 employees across the country. Chai Point also has started selling tea bags and other products through Amazon. Chai Point serves more than 3 to 3.5 lakh customers every day through their Chai outlets, Chai on Call, and BoxC Chai kiosks.
Why Chai Point is So Popular?
There is no one single reason that makes Chai Point quite popular amongst tea lovers in India. Some of them are listed below:
- Chai Point sources high-quality, organic tea leaves from some of the finest tea estates around the country.
- One of the main mottos of Chai Point is to deliver the best brew with every glass being served.
- The company also provides its customers with its own pack of snacks, including cake rusks, masala peanuts, Chai biscuits, Mathri, etc.
- No artificial colours, preservatives, and flavours used
- Consistent pricing
- Chai on Call delivers hot and refreshing tea at your doorsteps in 30 minutes.
Chai Point Franchise Benefits
Starting a Chai Point outlet in your city provides you with various benefits, including:
Chai Point is already a popular brand, and you don’t need to spend any money or effort in making the brand popular. The moment you set up a shop, you can see people coming to your outlet.
Not Just Chai
Besides hot chai being offered in every Chai Point outlet, customers can also feast on various goodies like Iced chai, milkshakes, chai biscuits, Quinoa puff, etc.
Since Chai Point is a well-established and hugely popular tea outlet in the country, it offers an excellent return on investments. Franchise owners can easily get their entire investments in less than 1 to 1.5 years.
Chai Point emphasizes a lot of high-quality customer service. Hence, all franchise owners and staff are provided with frequent training to make them understand about serving a cup of tea with a smile on your face.
Chai Point Franchise Cost
Franchise owners need to invest a minimum of 40 to 50 lakh rupees in starting a Chai Point franchise. This cost includes everything from setting up the outlet, franchise fee, furniture, and other expenses etc.
Chai Point Franchise Requirements
If you are looking to open a Chai Point outlet, you need to understand the requirements first.
Area and Location
To open a franchise of Chai Point, you need to have a minimum space of around 600 to 800 sq. ft. located at a prime location. It is estimated that the average footfall in any Chai Point outlet is around 150 per day. If you have your outlet located in a shopping mall or a crowded street, then you have higher chances of getting more footfalls.
Experience and Skills
If you already have some experience running a business or managing 3 to 4 staff, you have higher chances of getting the franchise. The Chai point team will look forward to people with experience handling their franchisees to generate more income.
To successfully run a Chai Point store franchise, you need to have a minimum of 4 to 5 employees. One needs to look after billing, 2 people in the kitchen and 2 people to look after the customer’s needs.
Chai Point Franchise Profit
Franchise revenue depends on a wide range of factors, as does profit. How much money you can make from any franchise depends on a number of specific factors such as franchise location, labor costs, commercial lease rates and a number of other factors.
How to Apply For Chai Point Franchise
To get the franchise first you have to fill the form. Then the company officials will contact you for further details. After that you you can open this franchise.
Chai Point Franchise Contact details
Chai Point franchise Contact Number
Head Office Address
Mountain Trail Foods Pvt Ltd,
#102, 2nd Floor, Hosur Main Road,
Adugodi, Bangalore – 560 029.
Is it profitable or not?
Ans: It is fast moving consumer good products, so there is fewer margins but your sale is too high. So, obviously you can make more profit from this business
So far we have shared the basics for this franchise. It is the most profitable franchise. You will never doubt your decision to start this franchise. Go ahead and achieve your goal. If you find more information please feel free to share with us. Share your thoughts and we will definitely contact you with new franchise and opportunities. Stay Tuned for more franchise. Thank you
Disclaimer: The information given in this article like investment may varry from place to place, so we are not sure about the investment part.
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